Intro to Content Strategy

Atlanta, GA
February 4, 2020
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Come learn the fundamentals of content strategy theory and practice. Get processes and tools you can put to work right away!

Content strategy guides the creation, delivery, and governance of useful, usable content. It helps us balance business goals with user needs when we’re creating content requirements, collaborating with designers, and making decisions about how content will be structured and managed.

If you're new to content strategy, or if you’re a practitioner who just wants to brush up on the basics, this introductory course is for you.

content strategy workshop attendees


The cost is $895 per workshop seat. We offer a 10% discount for groups of three or more, as well as for folks working in nonprofits, government, and higher ed institutions with nonprofit status. Contact to request a code.


The workshop takes place at the National Center for Civil and Human Rights in the Glenn Room. Tickets are open to the public, but seats are limited, so it’s best to register in advance.

National Center for Civil and Human Rights
100 Ivan Allen Jr. Boulevard NW
Atlanta, Georgia 30313

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Payment Info

Brain Traffic accepts all major credit cards, including Visa, MasterCard, and American Express. The full workshop fee is due at the time of registration. If you need assistance with other purchase arrangements or documentation, please contact

What You’ll Need

Please plan to bring a laptop or tablet for use during the workshop. We’ll supply Wi-Fi information when you arrive.

Complimentary coffee and light snacks will be available during the workshop, but you should plan breakfast and lunch on your own. The lunch break will last 90 minutes, and you will find that there are several restaurant options nearby.

Transportation & Parking

The Center is located at 100 Ivan Allen Jr. Boulevard, .6 miles from the Civic Center Marta station. 

Parking is available at the World of Coca-Cola and Georgia Aquarium parking garages, located between Centennial Olympic Park Drive and Luckie Street. The cost for parking is $15 per day.


If you are looking for overnight accommodations, the Hilton Garden Inn Atlanta Downtown, the W Atlanta–Downtown, and Aloft Atlanta Downtown are conveniently located near the National Center for Civil and Human Rights.

Seats are limited! Save yours by registering now.

Register Now

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